Rock School Proprietor Podcast

48: Mike McKinstry | From Passion to Profession -- The Lifestyle Business Journey

In this engaging episode of the Rock School Proprietor Podcast, host John Kozicki (Michigan Rock School and RockSchoolProprietor.com) sits down with Mike McKinstry, the charismatic host of The Bassquatch Hunter: Fish Out of Water on the Discovery Channel. Mike shares his unique journey of transforming his niche hobby of kayak fishing into a popular television show with millions of viewers.
In this episode:
How Mike began attracting sponsors with only 35 subscribers and seven videos on his YouTube channel
Keys to finding work/life balance; staying motivated and accountable to things we have to do as business owners and taking advantage of the benefits
How creating new opportunities for your business and those who work for you can be a powerful metric to measure growth
How diversifying to having options to shift focus can promote motivation and stave off burnout. 
The discussion delves into vital aspects of creating a successful lifestyle business, such as work ethic, authenticity, and seizing opportunities. Whether you’re a music instructor, a budding entrepreneur, or just looking for inspiration, tune in to discover how passion and dedication can turn dreams into reality.
Season 3 of Bassquatch Hunter: Fish Out of Water premiers July 5, 2025 on Discovery.
Mike's Links:
Bassquatch Hunter YouTube
Bassquatch Hunter TikTok
Bassquatch Hunter Instagram
 
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47: How to Talk to Parents About: Practice in Music Lessons

In this episode of the Rock School Proprietor Podcast, hosts John Kozicki (Michigan Rock School and RockSchoolProprietor.com) and Mandy York (Music Time of Milford) dive into a common question faced by music instructors: "How much time should my child spend practicing?" Challenging the conventional wisdom of setting specific practice times, they explore the broader, more complex conversation of engaging parents in music education.
In this episode:
How to navigate parental concerns and expectations without falling into the trap of a transactional practice routine
How to transform discussions about practice into opportunities for deeper understanding
Understanding both parent and student goals can help frame how to approach practice
How to explain the pitfalls of a transactional approach to practice, and how a student simply logging time to fulfill practice requirements can backfire
How offering comparisons with other kids' activities can shine a greater light on music lessons as an enrichment activity rather than a subject to study.
Perfect for instructors seeking to build meaningful relationships with parents and cultivate a long-term passion for music in their students.
Additional episodes related to this topic:
Episode 4: What Counts as Practice - Redefining Practice
Episode 29: Dave Simon | Revisiting the "Practice Problem"
Episode 18: Why Music Lessons are Losing to Sports
And visit our Resources Page on the website for the FREE guide: How to Redefine Practice in Your Music Lesson Business
 
Your ratings and reviews on Apple Podcast and Spotify are always appreciated!
Join our private Facebook group, "Performance-Based Music Programs and Rock Schools," a community for like-minded professionals to connect and share insights.
 
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46: How to Talk To Parents About: What Age to Start Music Lessons

In this episode of the Rock School Proprietor Podcast hosts John Kozicki (Michigan Rock School and RockSchoolProprietor.com) and Mandy York (Music Time of Milford) delve into the common questions about starting children in music lessons. Is there a minimum age requirement? Which instrument should they begin with?
In this episode:
Mandy shares insights from her extensive experience transitioning children from early childhood classes to more structured settings
John reveals the three essential questions he asks parents to help them make informed decisions about their child starting lessons
The value of exploring developmental readiness, instrument options, and play vs. learning provide over simply the age of the student
How parents are seeking guidance, and understanding their goals makes us more effective as instructors.
Mandy shares insights from her extensive experience transitioning children from early childhood classes to more structured settings, and John reveals the three essential questions to help parents make informed decisions. Whether you're a teacher or a parent pondering the right approach, this discussion offers valuable perspectives on fostering a love for music in young learners.
 
Your ratings and reviews on Apple Podcast and Spotify are always appreciated!
Join our private Facebook group, "Performance-Based Music Programs and Rock Schools," a community for like-minded professionals to connect and share insights.
 
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45: Tyler Marolf | Building Strong Culture and Community in Lesson Studios

In this episode of the Rock School Proprietor Podcast, host John Kozicki (Michigan Rock School and RockSchoolProprietor.com) is joined by Tyler Maroff, the founder of Los Rios Rock School and co-founder of TeacherZone Studio Management Software. Together, they delve into the topic of cultivating a powerful culture within music lesson studios and how it significantly enhances student retention.
John and Tyler share personal stories, exploring the journey from professional jealousy to building a meaningful friendship and mutual support system.
Also in this episode:
The challenges and triumphs in shaping an environment where students flourish
Approaching music programs like team sports and building valuable life skills amidst a supportive community
Fostering peer relationships and guiding staff to embrace and promote studio culture
Retention secrets that natural occur as a byproduct of the rock schools format
The emotional component of when students graduate and the lasting impact these programs have on students' lives.
This episode is a treasure trove of ideas for anyone interested in developing or enhancing a rock band program, or simply building a strong studio culture. Tyler's Los Rios Rock School and John's Michigan Rock School serving as rich resources and source of inspiration.
For related listening:
Rock Bands for Dummies: How to Start and Grow a Band Program
26: Greg Hipskind | Building a Rock Solid Culture
 
Your ratings and reviews on Apple Podcast and Spotify are always appreciated!
Join our private Facebook group, "Performance-Based Music Programs and Rock Schools," a community for like-minded professionals to connect and share insights.
 
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44: How to Build Community Among Students in Private Lessons and Beyond

In this episode of the Rock School Proprietor Podcast, John Kozicki (Michigan Rock School and RockSchoolProprietor.com) and Mandy York (Music Time of Milford) discuss\ building a sense of community among music students, particularly those receiving private lessons. They explore how private instructors can create interactions similar to those found in rock schools and other performance-based programs.
Inspired by John's recent experience as a speaker for a Utah Music Teachers Association panel discussion, they discuss the divide between traditional and rock school teaching approaches. The conversation sparks a multitude of practical ideas for fostering student engagement and building a lasting musical culture.
From inviting students to play together and networking with local instructors to hosting open mics and scheduling jam days, John and Mandy share simple yet impactful ways to connect learners. Tune in for a rich discussion on making music a collective journey.
 
For related conversations, also check out the following episodes:
10: Prioritize Playing Over Teaching in Private Lessons
8: Rock Band for Dummies: How to Start and Grow a Band Program
Your ratings and reviews on Apple Podcast and Spotify are always appreciated!
Join our private Facebook group, "Performance-Based Music Programs and Rock Schools," a community for like-minded professionals to connect and share insights.
 
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43: How to Talk to Parents About: Confidence in Music Lessons

In this episode of the Rock School Proprietor Podcast, hosts John Kozicki (Michigan Rock School and RockSchoolProprietor.com) and Mandy York (Music Time of Milford) discuss how music lessons contribute to building confidence in children.
Many lesson providers promote the claim that music lessons will build confidence in children, but how can we back that claim up? In this episode John and Mandy provide tools you can use when talking with parents about how lessons can, and will build confidence in their children.
In this episode:
The differences between knowledge and confidence, and how these elements interact and influence each other in a learning environment.
What "confidence" means in the context of music education.
Finding the delicate balance of imparting knowledge and boosting self-esteem
How providing social interactions in music programs can enhance a child's confidence.
Tune in for a thoughtful conversation about the practical ways music instructors can encourage children to transition from timid learners to confident performers, whether through private lessons or group ensemble experiences.
Referenced Medium article: Knowledge VS Confidence
 
Your ratings and reviews on Apple Podcast and Spotify are always appreciated!
Join our private Facebook group, "Performance-Based Music Programs and Rock Schools," a community for like-minded professionals to connect and share insights.
 
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42: Michael Hemsworth | Building A 1300 Student Studio & His New Book

Join hosts John Kozicki (Michigan Rock School and RockSchoolProprietor.com) and Mandy York (Music Time of Milford) on this episode of the Rock School Proprietor Podcast as they dive deep into the world of music education with a special guest, Michael Hemsworth, founder of NewSongs School of Music in California. Michael is also the author of a new book, "Mr. Michael's Music Maker Manual: A Parent's Guide to Growing Creative Children."
In this episode:
Exploring the intersections of music, parenting, and creativity
Michael offering valuable advice on how instructors can nurture creativity in students
How to adapt teaching methods to diverse learning styles of students
Ways to educate parents on the sometimes subtle, yet beneficial aspects of music lessons and learning. 
Explore the intersections of music, parenting, and creativity in this engaging conversation. Michael shares his decades of experience in music teaching, offering valuable advice on how parents can nurture creativity in their children. From discussing the diversity in learning styles to the impact of early music education and the importance of understanding each child's unique journey, this episode is packed with wisdom for both parents and music educators.
Thanks to Michael for an inspiring discussions on fostering a lifelong love of music, the critical role of parents in the learning process, and breaking down the barriers to creativity in young learners.
Click here to purchase Mr. Michael's Music Maker Manual: A Parent's Guide to Growing Creative Children
 
Your ratings and reviews on Apple Podcast and Spotify are always appreciated!
Join our private Facebook group, "Performance-Based Music Programs and Rock Schools," a community for like-minded professionals to connect and share insights.
 
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41: Jenny Alday-Townsend | An Entrepreneur's Path to Success in Music Education

In this episode of Rock School Proprietor Podcast, hosts John Kozicki (Michigan Rock School and RockSchoolProprietor.com) and Mandy York (Music Time of Milford) speak with Jenny Alday-Townsend, the mastermind behind Music Compound in Sarasota, Florida. In addition to Jenny's work with her studio she is also a best-selling author and a podcast host herself. Jenny shares her journey from real estate to spearheading a booming music school -- a unique and inspiring story, as Jenny is NOT a musician.
In this episode:
Jenny's unique perspective on music education and business strategy, and how she built a 10,000 square foot facility that serving musicians of all ages
How hiring and matching students with instructors is a key to longevity and retention with both staff and students
Finding balance between consistent and flexibility in curriculum
Jenny opens up about personal challenges she's faced and overcame while growing her business, alongside insights on balancing work-life dynamics.
Jenny talks about her passion for masterminding with other music school owners and how these collaborations fuel growth and success in the industry.
Whether you're a budding entrepreneur or a seasoned studio owner, this episode offers invaluable advice on turning dreams into reality. Don't miss Jenny's story and her profound impact on the music education industry.
Jenny's links:
FREE Music School Mastermind Group (online) Registration LInk 
Book: Stroke It: A Guide to Strengthening Marital Relationships
Podcast: Stroke It Guide
 
Join our private Facebook group, "Performance-Based Music Programs and Rock Schools," a community for like-minded professionals to connect and share insights.
 
Episode Transcript:

40: Demitris Maddox | Designing Music School Websites That Attract & Convert

In this episode of the Rock School Proprietor Podcast, hosts John Kozicki (Michigan Rock School and RockSchoolProprietor.com) and Mandy York (Music Time of Milford) delve into the essentials of creating a compelling music school website with expert webmaster Demitris Maddox. They discuss key elements like layout, imagery, and content that effectively convert visitors into students.
In this episode:
The unique challenges music teachers face when creating effective websites that convert visitors into students.
Common pitfalls and best practices in web design specifically tailored for music educators.
The significance of photos and strong website copy, SEO, and pricing transparency in enhancing a website's effectiveness.
Comparing pros and cons of various website platforms (WordPress, Impact Builder, Squarespace, Wix) focusing on customization and integration capabilities.
This episode is packed with valuable tips for music teachers looking to elevate their online presence and attract more students.
To view the Impact Builder website templates visit: https://provideimpact.com
To access the FREE website analysis tool provided by Demitris visit https://provideimpact.com/henry
Also mentioned: Episode 27: Capturing Amazing Photos for Marketing Your Music School
 
Join our private Facebook group, "Performance-Based Music Programs and Rock Schools," a community for like-minded professionals to connect and share insights.
 
Episode Transcript:

39: Taming Your 'Nope List' to Delegate Like a Pro

In this engaging episode of the Rock School Proprietor Podcast, John Kozicki (Michigan Rock School and RockSchoolProprietor.com) and Mandy York (Music Time of Milford) dive into the crucial topic of delegating responsibilities within your music lesson studio.
In this episode:
The 'nope list'—those tasks that studio owners should avoid doing themselves—and how handing off these duties can pave the way for more efficient studio management.
Examining your inner control freak, and recognizing when you might be holding yourself back.
Investing time in training others and determining the things you should do, want to do, and can allow yourself to do as a means to focus on what truly matters for you and your business.
Tune in to learn how mastering delegation can transform your approach to studio management and help you make the most of your time.
 
Join our private Facebook group, "Performance-Based Music Programs and Rock Schools," a community for like-minded professionals to connect and share insights.
 
Episode Transcript: